Turn your Product Pages into Search Engine Magnets

REALITY CHECK: If you’re guilty of putting the bare minimum into your product pages, don’t be surprised if no-one is finding them!😬

Remember these 3 tips the next time you’re adding new products to your site, and you’ll be amazed at the difference it can make to your search rankings and visibility in Google:

1)  ✨ ORIGINAL and detailed descriptions are king! 

Don’t copy and paste your product descriptions from other products on your site or you’ll run the risk of NEITHER page ranking! Likewise, don't "borrow" descriptions from supplier websites, or even worse, your competitors unless you want to be ignored by Google.

2) ✨Every page is an opportunity for a new customer to find you.

Keep things vague, and you'll reach customers in their "research phase" where they're not quite sure what they're looking for. Be specific in your descriptions and and you’ll catch visitors right at the moment they’re ready to buy!

3)✨ With each product description remember these prompts:
👉 Who’s it for?
👉 What problem does it solve?
👉 How do your customers talk about your products?

and make sure you answer them within the description.

Make these changes to ONE product and check your stats in a month to see the improvements! 

...and don't forget to let me know how you get on! 

Laura x 

P.S. Ways I can help you now:


1) Looking for a magic wand? My fully managed overhaul package is a hands off service (for you!), where I get your site up to scratch in 30 days.

2) Not sure which service is  right for you? Book a discovery call and let's chat!

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SEO Checklist for Ecommerce Brands: August Edition