SEO Strategist, Laura White, Founder of White Light Studio

Picture This:

Your dream customers, actively searching for exactly what you offer…

…but landing on your competitor's website instead of yours.

That's where I come in.

Laura White, SEO Strategist and founder of White Light Studio

Hi, I'm Laura.

The SEO strategist behind White Light Studio, focused on making sure your ideal customers find you first.

With a blend of technical expertise, strategic thinking, and a knack for keeping things simple, I transform underperforming websites into powerful business assets without overwhelming you with unnecessary jargon.

Don’t worry, I’m not going to try and convince you that improving your SEO is the most glamorous way to spend your time (I wish!), but with benefits including:

  • More Traffic,

  • Greater Brand Visibility,

  • Cheaper paid ad campaign,

  • Lower bounce rates

  • I could go on…

It makes it a hard one to ignore.

Working with me means that you get the benefit of all of this SEO goodness, without having to learn it all yourself, unless you want to!

Laura White, SEO Consultant and founder of White Light Studio

Get to know me…

Originally from Leeds, I’m now based in sunny Somerset with my husband and 2 kids.

I built my first website as part of my Fashion Marketing degree back in the mid-noughties (yep, old!), and I’ve been hooked on Ecommerce ever since!

Over the past 15+ years, I've worked across the broad spectrum of Ecommerce and digital marketing disciplines, implementing strategies for businesses ranging from UK-based startups to a Global FTSE 250 brand, as well as a kids clothing brand of my very own.

I launched my consulting business in 2020 to be present for my family while working in an industry I love. Although the juggle of being a business owner and mum can be pretty intense, I wouldn't have it any other way!

How I Work

You're wearing multiple hats, constantly being pulled away from the parts of the business you love. Your weekly to-do list becomes an exercise in firefighting, where only the immediate tasks get done and everything else – including your SEO – gets pushed to the bottom of the list. I know from experience what it's like to grow an ambitious brand.

✔ I demystify SEO and make it approachable, actionable, and (dare I say it?) actually enjoyable!

✔ I'm friendly, straightforward, and straight-talking and won’t bombard you with SEO jargon.

✔ I understand the overwhelm most business owners experience when it comes to SEO.

✔ I care about the success of the brands I work with and treat them with the same care as I do my own company.

★★★★★

  • “Laura has made something that I've been avoiding in my business SUPER straightforward and actually a joy to develop. I have been putting off SEO and digital marketing for years and I wish I had found her sooner. Can't recommend Laura enough, her skills and the way she makes this so accessible to someone with little to no knowledge is unmatched.” - Jess, Wild Coworking

    Jess Hellens

  • "She’s friendly, efficient and makes everything really easy to understand. As well as doing a few tweaks for me, she did an audit of what was there and made some excellent suggestions for ways to make it better and details on how to manage things myself in the future. She even left me feeling like I finally understand SEO"

    Emma Haines

  • "I have loved working with Laura on my website. She has helped me by performing an in-depth SEO audit which she then presented to me in a clear and easy to digest way, meaning I knew what I needed to do to make my website work harder. She is knowledgeable and a joy to work with."

    Elle Williamson

Ready to work with me?

Explore my services to get out of your SEO rut.