Found First
Video Vault!
Twice a year, I open up the complete Found First video curriculum on its own.
✅ Four modules,
✅ bite-sized videos,
✅ your pace, your schedule.
This is one of those times!
Content is available from Black Friday until the 10th January.
Buy before midnight on Monday 30th Nov
However the next few weeks look, the video vault fits around it.
Start today, or save it for later…
✶ Start straight away. If Q4 isn’t your busy period, dive in today. Six weeks is plenty of time to work through all four modules and make your first fixes, so you go into the new year with the groundwork already done.
✶ Save it for the quiet week. If you're up to your ears in orders right now, join this weekend and pick it up once your final shipping date has passed. You've got until 10th January.
✶ Somewhere in between. Binge it over a weekend, do an hour a week with a coffee, or dip in whenever you've got a spare half hour. It's ready when you are.
The Found First curriculum, on your terms
There are no live sessions and no cohort timetable. Found First Classroom is the same curriculum that runs inside Found First, ready from the moment you join.
What’s inside…
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Understand exactly where your site stands right now. What's working, what isn't, and why Google might be ignoring you.
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Build a clear, prioritised SEO roadmap based on your audit findings. No more guessing what to tackle first.
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Implement the changes that actually move the needle. On-page, technical, and product-level optimisation for product-based brands.
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Set up the right tracking so you can see what's working, prove your progress, and know what to do next.
The Found First Video Vault gives you 3-4 hours of short, jargon-free video content found in Found First across the four practical modules
What the Found First Video Vault is
(and isn't!)
Found First Video Vault is the Found First video content, made available as a stand alone purchase for this weekend only, to be accessed until 10th January
What’s included:
✔ Full access to all four Found First video modules
✔ The complete Found First framework (Audit → Plan → Optimise → Track)
✔ Access through to the 10th January
What's not included:
✗ Live workshops or co-working sessions
✗ The community space or direct 1:1 support from me
If you'd like those, Found First Club opens in January, and you can join the waitlist here.
Why it pays to start before the new year
Google usually takes 8 to 12 weeks to fully reflect changes to your site. Fixes you make in December or early January have time to settle in before spring, just as shoppers start looking for Valentine's, Mother's Day and Easter gifts.
It also lines up nicely with Found First Club, my new SEO membership, which opens in January. Finish the video content by 10th January and you'll have your audit done and your plan in place, ready to carry straight on with ongoing support, live workshops and coworking in the Club. No losing momentum, no starting from scratch.
And you'll start 2027 with a plan, not another resolution to "finally sort out the SEO".
Why it's only open now:
I only open the Found First video vault on its own twice a year: in the summer holidays and over Black Friday weekend. The rest of the time, they come as part of my live programmes.
So this isn't a sale. It's a window of opportunity. When it closes at midnight on Monday 30th November, the next chance will be next summer.
Investment: £175
What I would ask about the Found First Video Vault if I were you:
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Yes. Found First Video Vault gives you access to the complete Found First video curriculum. The difference is that Found First includes live workshops, office hours, co-working sessions and direct access to Laura. This is the video content only, designed for self-motivated founders who want to work through it independently.
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Access runs from the date of your purchase through to the 10th January 2027.
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Absolutely. Join this weekend and start whenever suits you. Just make sure you leave yourself enough time before 10th January.
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The video content is around 3–4 hours across all four modules, though you'll want extra time to actually implement as you go.
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Yes. All of the content is built specifically for independent product brand founders who are new to SEO or feel like they've been guessing until now.
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Search engine algorithms are outside anyone’s control, so specific ranking guarantees aren’t something anyone can honestly offer. What I can guarantee is that if you complete the course, completing all of the tasks along the way, your site will be in a meaningfully stronger position than when you started.
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The Found First curriculum is hosted within Circle.
The video content covers Shopify, Squarespace, Wix and Wordpress websites, -
Found First Classroom is designed for independent learners. If you'd like direct access to Laura, Found First Club opens in January (join the waitlist). For one-to-one help, take a look at 1:1 SEO Support, or Illuminate if you'd like it done for you.
Still got some questions?
Drop me an email with anything you’re still not sure about.
Your SEO Sorted, on YOUR schedule.
Start today or save it for the quiet week.
Doors close at midnight on Monday 30th November, and access runs until 10th January 2027.
Why work with me?
Hi, I’m Laura.
In a past life I worked in-house implementing SEO and digital marketing strategies for a range of businesses from ecommerce start-ups to a Global FTSE 250 brand, as well as my own online clothing brand.
I make SEO approachable, actionable, and (dare I say it?) actually enjoyable and I love working with brands who understand that a beautifully designed website is worth nothing if your customers can’t find it.
Some of the lovely brands we’ve supported with SEO
